Every day on June 5th, the National Environment Day, we are excited to help create a better environment through the products we present on our site.
Today we refer to the Mini Rodini brand, which we are excited to present exclusively on the Romanian market.
As saving our planet is at the forefront of Dynamic Earth s mission, we naturally wanted to get involved!
We believe that by making small changes in everyday life, we can all unite to help us make big changes on our planet.
SAVE THE PLANET. WEAR SUSTAINABLE
WHAT YOU BUY MATTERS
our industry is the second largest polluter in the world. together we use more water than any other, apart from agriculture, and are responsible for the unfair working conditions of millions of people.
WE NEED A CHANGE OF HEART.
Mini rodini is born and raised with the vision to make clothes that children love to wear, without compromising social and environmental aspects of the production. this is the core of the mini rodini brand, and it affects every move we make.
FABRICS MADE FOR THE LONG RUN
Mini Rodini carries one of the most sustainable ranges on the market – our collections include over 99 % products made from sustainable materials yearly. By sustainable materials, we mean non-conventional materials that have a lower impact on both nature and human health, such as organic cotton, recycled polyester, and Modal®. We also have a selection of upcycled products where we reuse leftover fabric from earlier collections.
Our products are only called sustainable when minimum 80 % of the composition includes non-conventional materials, compared to most others having a level of 50 % as a rule. For ethical and environmental reasons, we do not use skins, suede, fur, feathers, wool with mulesing or conventional silk in any of our products or collaborations.
Chemicals are needed in all kinds of textile products including ours – from the manufacturing of raw material to dyeing, printing, final look, and function. The challenge is to avoid the toxic ones that are harmful to the environment, animals and our health. Since our products are mainly used by children, chemical management is a subject close to our hearts. We actively work to limit the use and waste of chemicals in all of our products. Already in the design phase, we eliminate a massive amount of harmful substances by choosing sustainably better materials with third party certifications. We also make systematically risk analyses and tests to assure all products comply with our requirements.
To be proactive and stay up-to-date with the latest news concerning chemicals, Mini Rodini is a member of the Chemical Group at Swerea – a network for training and dialogue with experts and other brands in the industry on how to monitor best possible risk assessment and compliance.
Our chemical restriction list is based on EU’s regulation REACH, but also includes additional prohibited and limit value substances beyond this law. We believe this is needed for calling a product and production safe and sustainable.
The textile industry depends heavily on human resources – for every collection, there will be waste including fabric, labor, energy, chemicals and water. What we can do is to minimize our waste and take better care of it.
We use environmental standards that ask the suppliers to have policies such as water treatment plants and sustainable chemical management and do our best to optimize every batch of production. Instead of sourcing new fabric qualities for each season, the majority of our fabric qualities are repeated. We don't match prints with pattern pieces, bindings or cuffs, and we avoid using too many contrast materials and colors for smaller pieces of garments.
In 2013 we launched our first upcycled collection made from leftover fabric. Every year, we collect waste material from previous productions to create new products with a new purpose. With this, we want to create a circular stream and eventually, close the loop.
Our social responsibility includes every interaction with Mini Rodini – from design and manufacturing to communication and sales. We want to give children the freedom to choose clothes that match their personality, mood, and creativity. All our clothes are unisex, and we never categorize or front our products based on normative gender.
Like other companies in the clothing industry, Mini Rodini does not own any factories. Instead, we share the responsibility together with other brands. We source factories with sustainability and fair labor as key criteria and priority and therefore choose facilities already certified with the well known third party standards such as Fairtrade and SA-8000.
THE DEVIL IS IN THE DETAIL
The choice of material does not only apply to the main fabrics, but also the trims, labeling, and packing of a product. Today, the majority of all these details are organic, recycled or biodegradable. Additionally, we reuse cartons from our suppliers for outgoing shipments to customers, our stores, and retailers.
When a package is good to go, we optimize our packing methods to fill every load and ship goods from different suppliers together whenever possible. Our policy is to use sea and truck transport for bulk production depending on its origin. We only use sea/air or air transport on rare occasions to secure quality or to keep critical deliveries. For local courier freights between our warehouse, stores, and head office, we use bicycle transportation in all cases possible.
THE ART OF KEEPING A PROMISE
To assure that our materials and processes are as promised, we work with various certifications and standards covering materials, production and the employees in the factories we are working with.
We mainly work with GOTS, Fairtrade, Oeko-Tex, OCS, Bionic Finish Eco, GRS, FSC, SA-8000.
Here are five things you can do to minimize your impact and prolong the life of your wardrobe favorites.
LOOK FOR GREEN GARMENTS
All fabrics release microfibers in the wash. The problem is that microfibers in synthetic fabric are not biodegradable. These plastic fibers eventually end up in our oceans traveling up the food chain. So in the long run, organic materials are not only better for the global environment, but for all living creatures including you.
Garments with high quality and long-lasting design are essential for building a sustainable wardrobe. Sooner or later when the little ones outgrow their clothes, a good piece of garment is always wanted by someone else.
Sustainability has endless shades of green, which means that we need to be transparent with both our efforts and challenges to prove our promise. Every year, we summarize our sustainability work – achievements, challenges and goals – in a sustainability report.